Nones are especially prevalent in the Pacific Northwest. In Oregon and Washington, where 21 percent and 25 percent, respectively, claim no particular faith, nones outnumber any single religious category.
"If people are interested in hiking on Sunday morning rather than going to church, that's fine. The culture won't say that's unacceptable. In fact, the culture will say that's perfectly acceptable," said Mark Shibley, a sociologist at Southern Oregon University who has studied and written about nones.